Google Ads logo What is Google Ads? Google Ads is a keyword advertising management tool releas in 2000. formerly known as Google AdWords. It covers many different campaign types. such as search result advertising. display advertising and video advertising. Google Ads advertising is perhaps best known for its search result advertising. and below the actual search results. In practice. a Google ad looks very much like an ordinary search result. that is. the ad itself is also in text format.
Where ads appear above
Google Ads also offers a number of africa email list different tools for designing advertisements. These include. for example. the keyword planning tool Keyword Planner and the Reach Planner tool for pricting the reach of an ad. All different campaign formats and advertisements are target as well as possible so that users find them useful. Google Adwords advertising uses cookies and . What does it cost? When us correctly. Google keyword advertising is one of the most cost-effective forms of advertising.
Keywords us in the search for targeting
Because you only pay when someone clicks IE Lists on the ad. Of course. the price of the ad also depends a lot on the search words us. some words are more expensive than others. Each advertiser can decide the budget to be us by themselves and. if necessary. for example. freeze it for a certain month. On the other hand. if it seems. for example. that one product is starting to be low in stock and there is plenty of another. the available budget can be ristribut. Of course. getting visitors with too little of a budget can be difficult or even impossible.