Choosing a template that makes an impact in your emails can greatly determine the success of your campaigns. Several researchers have proven that images are one of the best allies for communicating effectively. In fact, visual content is processed 60,000 times faster than text and the brain retains more than 80% of what we see , beyond 20% of what we read and 10% of what we hear. Therefore, it is important to take care of the visual part of campaigns.

With MDirector you have the possibility to create free email templates to capture the attention of your subscribers while maintaining the graphic line of your company and the style you want to give to your emails. Below, you will find the best ways to obtain these templates through Litmus and other platforms that offer free email templates. Discover everything they can offer you and how to use them.

How to Get Free Email Templates Through Litmus

Litmus is a system that has all the plugins to create attractive campaigns. This system allows you to create email marketing campaigns, preview them and monitor their performance. It works as a web-based email editor, so it is possible to purchase email templates for free.

To get these templates you can follow these steps:

• Go to the website and, once there, in the “Templates” section you will find the Litmus templates divided by categories . So you will only have to choose the category that best suits your needs.
• The page requires registration which you can complete by entering data such as name and email address.
• When registering on Litmus you can log in and link it to MDirector.   The platform itself explains it as follows:«From the Builder tab in your email project, choose “Sync with ESP.” Connect your ESP instance or choose from connected ESPs. You can sync with “Templates” or “Campaigns” and even choose a specific folder or subfolder to sync.» 

Once this is done, you belgium phone number data can access the free email templates , preview and modify certain aspects to use them in the shipments.

Other free email template creators

In addition to Litmus, there are other free programs through which you can find perfect templates for your email communications, here ireland lists are the most notable ones:

A.- Canva

This is the design program we all know, it is easy to use, completely intuitive and has professional results. The best thing is that you can access free templates to use in your email marketing mailings. Everything is completely customizable, you can add more images, logos, shapes or use the templates just as a starting point to create fanto data something completely new. You can also choose animated template options to give more dynamism to your communications. The designs are kept up to date, are editable in the cloud and downloadable, although they are not responsive.

B.- Cakemail

In this space you will find a multitude of free templates , divided into all kinds of themes: popular, business, catering, special events, transactional, etc. You will discover a multitude of templates that will be very useful to you, whatever your business. Of course, you will have to register on their website to be able to get these resources. All their designs are responsive, so the view on any device will be perfect.

C.- Themeforest

Themeforest is one of the best places to find templates for any email marketing campaign. Here you will find alternatives for websites and also for blogs , as well as newsletters and other email templates . Everything is organized by categories and its search system is quite optimal.

Their library features nearly 460 newsletter templates in a variety of colors, styles, and themes . Plus, they’re all identified by a four-star rating system. That means you can use filters based on rating, price, recency, and popularity.

D.- Freshmail

This site specializes in minimalist templates. You just need to change a few elements to customize to your liking and build an ideal email template . They also come with a guide and video tutorials so you can get the most Free email marketing out of the designs. The best thing is that they work for all major email clients and are responsive.

Whether it’s for a newsletter campaign, promotional emails, or even outreach to potential customers, Freshmail is suitable for all types of email marketing. However, while they do have free templates, there aren’t too many options that don’t require a fee.

E.- Zurb

With just one click you will have five different templates compiled in a zip , from the most basic to the most complete. They do not have an excessively innovative design, so their use will depend on the action you want to perform.

If you prefer, you can download just the template that appeals to you, as there is a preview button to give you an idea. Additionally, the templates come with a separate CSS stylesheet and HTML file . So if you add images, a separate folder will be created and compressed with the CSS stylesheet when uploaded.

F.- Shutterstock

This is a complete gallery of free email marketing templates . The designs have a very prominent professional touch. It has a search engine through which you can find the type of design you are looking for, all have the option to edit colors, images, text and more.

To use their templates you only have to register with your email address and you will also have access to banners and many different design options to send via email.

How to upload email templates to MDirector

On the MDirector platform it is possible to use the free template models provided by the platform itself, but you can also upload external templates if you want to use some that are native to another system.

Import templates

In this case, you can add HTML files or ZIP files, including images. This is done from the “Templates” section . Once there, you must search for a blank template and import the template you want. On the other hand, if you need to send transactional emails, you can also choose a thematic template from MDirector with which you can create your own from predefined designs.

Design and save email templates in MDirector

Regardless of the publisher or the origin of the design, all templates have the following options at the top:

• Button to make a test send.
• Button to save the template.
• ID . The alphanumeric string that identifies the template.
• Name . Created by you to better identify your templates

Designing email templates in shipments with MDirector

When creating a shipment, there are several options that can be easily accessed to adapt the templates to the specific needs of each business. In this sense, you can:

• Import a template with an HTML file or from a ZIP .
• Choose a basic or custom MDirector template .
• Select a theme template with a predefined design and style, but editable to suit the nature of your business.
• Choose a design saved in “My Templates” which will be the ones created and saved in the “Templates” section to continue editing them or modify certain aspects.

Once you have chosen the template you prefer, you can work on it in the MDirector editor and give it the perfect shape to use in your email marketing campaigns.