Being found organically on the Internet has become one of the main nes of small and large companies. To achieve this! an SEO audit is the perfect starting point for any positioning strategy.
Tatiana Forero
Jun 26! 20 | 19 min read
how to do seo audit
Reading time: 15 minutes
With an SEO audit you can identify where you are and what is ne to achieve your website’s goals.
This process allows you to determine opportunities for improvement and find structural! technical or content flaws that will serve as the starting point for beginning optimizations.
In this complete 15-step guide you will learn how to perform an SEO audit for your website or blog.
By the end! you’ll be able to optimize your organic
positioning and drive traffic to your website. Let’s get start!
What is an SEO audit?
SEO audit is a detail analysis of the different aspects that affect the organic positioning of a website.
Its purpose is to diagnose problems and mali email list 100000 contact leads detect optimization points to improve the ranking of a website in the search engine results pages (SERPs) of search engines like Google .
This study involves a detail examination of the internal and external elements of the site to generate an accurate and up-to-date diagnosis to delimit the actions to be taken.
Therefore! the audit is the first step in any SEO optimization that is aim at meeting strategic objectives.
ormation! you can determine which are your strongest
traffic sources! which ones you should optimize to diversify traffic attraction! and what type of content is most attracting your users.
You can also study the history of organic visits 10 examples of re-engagement emails for inactive subscribers to identify peaks and drops. With this! you can analyze the actions you took in the past! replicate those that had good results and avoid those that did not.
2. Start a website crawl
Performing a website crawl at the beginning of your SEO audit gives you a clear overview of your current situation.
It also helps you see progress in positioning and attracting organic traffic as you solve the problems discover.
An SEO crawler will crawl your website in the same way Google would to give you insight into the current SEO structure and setup bas on your CMS! with WordPress being the most suitable for search engine ranking .
There are numerous tools you can use to initiate cmo email list tracking and leave it running in the background while you continue with the next steps. These are: